Where Are the Profitable Real Estate Agents Today?
Five years ago when Brittany and I were considering launching an independent brokerage, we decided to look deeply at compensation and wealth building for real estate agents.
Since we had just become financially free after a three-and-a-half-year grind, we were inspired to help others build wealth too.
One defining day for us that made us investigate agent compensation deeper was when one of our top agents on our team came to us privately to express financial concerns.
She said she had sold more than 20 homes with our team in just a handful of months -- but was still broke.
We were floored.
She explained that between the team split of 50/50, the brokerage split of 36%, the E&O fees, and monthly fees, there was barely anything left for her and her family.
This struck me hard. I had always done the financial math from my perspective as the team leader, but I had clearly failed to see the impact of the math on my team members.
How in the world was a Top 5% Producer in the marketplace experiencing virtually no financial gain?
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